Topic: Survey setup

Picture question


The picture question allows you to offer pictures as answering option. You could also use the picture question like the multiple choice question, adding some emotion through pictures.

picture question example

Settings and options of the picture question type:

There is only one possible answer 

By enabling this option the participant can only choose one answer.

You can add one label per picture.

Display has X columns
Here you define the number of columns used to display the pictures. Choose from 1 to 6 columns. With a lower number of columns, the space per picture increases and the pictures are displayed larger.

"Other" text field as an additional answer choice
In addition to the previous answers an "Other" text field can be placed at the end of answer choices.

Help icon (tooltip)
With this option, help texts or further information can be placed behind a help icon next to the question title.

“no statement” button to not answer the question
This option is useful if you have a mandatory question. It allows the participants to continue the survey, even if they don't want to give an answer.

Participants "must be at least / must be at most / must be exactly" give X Answers
With this option you can specify the minimum, maximum or exact amount of answers to be given by the participants.

If you select this option the answer choices for each participant are displayed in random order.

Selecting the participants (filter / jump)
This option enables you to guide the participants with filters / jumps through the survey. 

By choosing this option, you can select a different target page for each answer, where the participants will be redirected, according to the given answer. Jumps are possible for one or more answers. The jump is initiated by the lowest page number that is selected for the participant's response.

This option becomes available after creating the question. Save the question and move the cursor on the question. Now the button for the filters fades in.

Internal value
The internal value allows you to replace the answers of the participants through a pre-defined value for the export (Excel, CSV and SPSS). Like this you can edit the output value in the export for further processing.


The participants has the following answer choices:
• car
• motorcycle
• bicycle
• walk

In Excel or SPSS such information may not be useful, so you can just replace it with other values. 

Car = 1
Motorcycle = 2
Bicycle = 3
walk = 4

In the export the numbers will appear instead of the text (picture description) answer options.

The placement of an internal value can be edited at any time, while creating the question or after the survey to optimize the data for export.

example of picture question with internal value

Upload Image

In addition to uploading an image directly into the questionnaire, you can also upload an image into the question. The advantage is, that you can place an image between the question line and the answer options.



The results, diagrams, tables and exports will show the text written into the labels. If you leave the labels blank, there will be display no text for the answer option.

The label can be added later by editing the question, to get a description of the images for the evaluation.